Financial Awareness for Managers
Riyadh - August 27 2024
Fundamentals of accounting, finance, and strategy
A one-day immersive business simulation
Understand and make connections between your role and the company's financial success.
You will manage a fictitious company and assess its financial health. Create the company's balance sheet, income statement, and cash flow. Experience turning the company around through applying strategies that you and your team create.
Feel the rush, immerse yourself in a unique experience where finance meets intuition. Build your financial "gut-feeling"
Learn the KPIs necessary to assess the health of any business. This workshop is intensive and the outcomes are:
Outcomes
- Understand every item of BALance sheets, INcome statements, and CAsh flows
- Connect the dots between business strategy and financial performance
- Enhance knowledge of the fundamental KPIs
- Experience the impact of asset optimisation
- Develop the ability to assess the financial health of any business
Non-finance managers, entrepreneurs
who want to learn finance in an intuitive practical way.
Educators
who wish to transform the way finance is taught.
Government officials
who wish to apply "businessman's" mentality.
Shereen Tawfiq
Shereen is no stranger to firsts. She was one of the first Saudi women to work in banking, back when women and men were not allowed to mix at work.
Her passion for real-world financial analysis led her to be the go-to person in her department for anyone wanting a crash course in accounting.
She was also the first Saudi woman to gain an MBA from Wharton and has acted as an advisor to the Ministry for Economy and Planning in Saudi, where she helped to embed an entrepreneurial and venture capital culture within the country.
Her experiences have forged her purpose, which is to empower women anywhere in the world to be skilled and confident in money matters.
Josiane Adem
Josiane has operated in financial planning and analysis for more than 16 years now, leading as well a team of financial analysts for more than 10 years. The most prominent companies Josiane worked for are Societe Generale de Banque du Liban SAL based in Lebanon, and JPA Advisors of the Dubai, UAE Branch.
Josiane is also a Certified Management Accountant - CMA from the Institute of Management Accountants USA.
Josiane has strong communication skills from working and managing different departments while building her career, and her core business competencies include budgeting and forecasting, profitability analysis, cost optimization and financial modeling, database modeling and decision-making.
Book before 25th September and receive 15% off!
Use the code EARLYBIRDPLUS on checkout.
We offer a 20% group discount on four or more seats reserved.
Use the code GROUP20 on checkout.
We offer a 10% group discount on four or more seats reserved.
Use the code GROUP10 on checkout.
Lunch and coffee breaks
Excludes
Travel, accommodation and other incidentals